Cattle Mag » internet marketing

Burudi’s On-Demand Social Niche Marketing For Independent Musicians And Media Artists

freetraffic — Mon, 31 Oct 2011 15:50:58 +0000

Do you know what on-demand media streaming is? Well it is aggressively changing the way music, news, film and media lovers world wide will acquire for and access their chosen entertainment. And by the way, most of this media will be downloaded by mobile hand devices, and watched on advanced cell phones and home plasma or High Definition television entertainment systems. The fact that the “living room” in one’s house is no longer called the “living room” but rather a “media-center”, “movie room” or the more popular “home-theater”. These definitions are not to be associated with the masculine “man-caves” –which are rooms , or basement lounges furnished to please the man of the house and his male friends when they meet to watch the football game, drink beers or play cards without the interruptions of children needing diaper changes or nagging wives needing the storm gutters along the roof cleaned out.

Technology has totally changed the way we interact with it and define our lives and free time. Many global Music and Movie making studios have sadly arrived to the realization that their consumer does not require the middle man; the physical brick-and-mortar record store or the expensive, super wide-screen, local movie theater are required for enjoying media. The consumer only needs to make a one-time investment, albeit an expensive one and from then on never suffer the need to hire a nanny, spend gas money and time to travel to the movie theater, spend money on parking, overpriced ticket at $12 to $14 dollars then again the same amount on overpriced bad tasting food. The downside was there will be no alcohol; no beer and no wine—all the extra comforts of a personalized home atmosphere can provide. Coincidentally, there are some high-end movie theaters strictly for the 25 years and older crowd that do in fact serve alcohol and upscale movie-munchies menus that include sitting at your leather, and adjustable movie seat with a dinner tray in your lap filled with fried shrimp, buffalo wings, or a deep dish pizza by-the-slice, martini’s and full bar. But this can not prevent the flow of dissatisfied and economically strapped music and film buyers. Additionaly, the platform for delivering media content and selling it is rapidly changing , and providing the framework for the downfall of all global media companies operating on an outdated marketing model.

In regards to music and film, there is a new internet based marketing model that is spreading in usage. For example, the independent rapper Burudi, also known by his full name Burudi Monyonyi, relies on internet niche marketing to country-specific and regionally located youth rap followers who crave new rap songs , and Burudi is leveraging all the affordable SEO –search engine optimization—techniques to penetrate deeper into this increasingly price sensitive demographic. What the movie and Music studious don’t understand is that customers sometimes want a complete album, and sometimes they want just a few new rap songs . In regards to movies, many patrons are time deficient; they lack the open schedule they once had before the global financial crisis that forced them to work 2 jobs not associated with their education and professional skills. They require watching new studio movie releases at home; in their own home theater atmospheres, and during hours that accommodate their frantic schedules.

The new age rapper Burudi understands that on-demand streaming of his new rap songs is the best way to sell media to his fans located in niche markets domestically in the United States and abroad in places like Germany and France. How? He is using a more efficient marketing strategy than that of the global media companies and movie theater distributor chains. Burudi is employing a campaign that directly depends on SEO strategies to create or “artificially” create an online community of fans or “followers” of a new music artist. For example; instead of selling physical Cd’s of new rap albums, CD multi-packs of complete artist’s catalogue of songs, or physical DVD’s of feature movies in shopping malls, record outlets and media stores, alternatively the media giants must provide flexible streaming of new content straight from an internet site.

The evolution of data transformation itself has been quite extraordinary. Twelve inch vinyl records became eventually shiny CD’s; Hollywood feature movies once shot on celluloid film are now recorded on High Definition Video and later digitized and compressed into packets that can be shared with bit-torrent software known as “share-ware technology”. This metamorphous of data platforms has enabled the economic distribution of and sometimes illegal distribution of new and old music and movies. For example, this month September 2011, Netflix Inc. a U.S. based media-content provider, that is struggling to find a profitable business-model based on their concept of postal home delivery of movie feature DVD’s, has partnered with major movie and media companies to provide direct streaming of content directly to Netflix customers.

Internet Marketing Changes Fast

infowriter — Tue, 05 Oct 2010 09:51:58 +0000

15 years ago, you could walk into a meeting with almost ANY idea for a website… and walk away with $15 million in venture capital backing to promote your idea through billboards, TV and radio.
10 years ago, traffic generation meant posting your site to newsgroups, classified ad sites, and free-for-all links. If people didn’t buy on the first click, heck, there was something wrong with them!
7 years ago, before Yahoo acquired Goto.com, you could buy clicks for 1 cent a piece… get #1 listings in Google just by writing quality meta tags… and – gasp – your newsletters and e-mails would actually get delivered AND read, without worrying about content filters or Facebook eating away your audience’s attention.
4 years ago… early AdSense pioneers could make $100/day simply throwing up junk blogs and playing arbitrage against AdWords costs. There were 3 good product launches a year, and less than a handful of ‘household names’ in small business IM. Nowadays, there are 3 new names with 3 new products every week… and the marketing is more aggressive than ever.
Last year, CPA offers and negative billing was the path to a 7 figure income. This year, you’re more likely to get a knock on the door from the FTC!
What’s all this mean?
It means, marketing online changes fast. What worked yesterday, might not work today. If you’re still using promo techniques that are years or even just months out of date… you’re a dinosaur waiting for the next ‘Ice Age’ to wipe you into extinction. Imagine waking up tomorrow and finding that the traffic has dried up, and the sources you’re relying on to supply it, no longer can.
What would you do? How would you adapt?
There’s more money than ever to be made online… but that are also *far* more people competing for the pie. Today’s web is much more open and dynamic than ever. Niches are discovered quicker, search engine algorithms exploited, statistics and keywords analyzed and taken advantage of faster than ever before… and if you’re not plugged into the community of pioneers ready to teach you what’s working for them TODAY… you’re giving away your profits to someone who is.
That’s why, I absolutely recommend visiting a top Internet Marketing seminar *at least* once per year. There’s no better place to keep your finger on the pulse, and learn from the best.
The problem, of course, is that GOOD seminars are EXPENSIVE.
With entry fees of $3K or more… airfare… hotels… dinners and extra curricular networking events… and time away from your office… it’s an easy $5-7K you’re dropping just to be there.

If you can afford it – GREAT. It’s worth every penny, and I’d thoroughly recommend it.
But flying to the other side of the world and dropping precious cash in these uncertain times with no guarantee of an immediate return… is the reason why seminar attendance worldwide is dropping to lower-than-ever levels.
That’s why I absolutely, 100% endorse and recommend the event that Ian del Carmen and Lee Benson are hosting this year.
What they’ve done is put together a group of 15 of the best Internet marketers in the world today… with a combined annual wealth of over $30,000,000… and they’re bringing them DIRECTLY TO YOUR BROWSER!
You can watch their presentations online directly from your computer, without ever leaving your seat.
And because the content is streamed to you over your Internet connection vs. hiring a room at an expensive hotel, they’ve managed to slash the ticket price to a RIDICULOUSLY low level, whilst keeping the content on par with a $3-5K seminar.
With over 15 hours of pure content from the likes of…
- Russell Brunson
- Joel Comm
- Willie Crawford
- Jacqui Harris
- John Jonas
- Kevin Riley
- Brett Ingram
- Raam Anand
- Dan Klatt
- Soren Jordansen & Cindy Battye
- David Gale
- Steve Yakim
- Stephanie Mulac
- Dr Brad Semp
- Stephen Luc
… This is set to be the the year’s greatest marketing event… and you won’t even have to leave home!
Check it out at:
http://yourpaymentlink.com/imme/4ki/22
All the best.

Search Engine Marketing

admin — Tue, 12 May 2009 08:28:45 +0000

Search engine marketing is unique because your customers are actually looking for a product or service like yours when they begin their search. They then get a list of responses in order of how well they fill the search criteria that the user entered. This is where your expertise in search engine marketing comes into play. You need to ensure that your website comes up in within the top three pages of entries. This is difficult because sometimes there can be hundreds of pages of search responses.

Search engine marketing is often accomplished by doing things to your site such as using SEO (search engine optimization) and keywords. These types of techniques are either free or very inexpensive. SEO is key to getting your site at the top of Internet searches. Keywords are words and phrases that are most often used to search for products or services such as those that you offer on your website.

The most critical place on your site that should use keywords is your landing page. Your landing page is the first page or home page of your website – the page that people come to when they click on your address. This page should contain copy that is keyword optimized. The keywords should also be used on your other pages as well. Along with keywords your website pages each have Meta tags associated with them.

Learn More About Search Engine Marketing

How To Make Paying Customers Find YOU Using Article Marketing

admin — Tue, 12 May 2009 06:34:31 +0000

People use the Internet to find information. One great way to get your company noticed is to use article marketing. There are two main uses for article marketing – articles to post on sites and articles to give away as free information on your own site. Article marketing uses article sites to post articles that people can read for free. Articles are like any other type of informational piece except that they list your website name or address at the end of the article.

The articles should:

• Provide useful information
• Be interesting
• Give a link or list your website at the end
• Be professionally written
• Be easy to read

You must follow the specific instructions to post on article websites. In general the articles should be over 500 words in length and cannot be copied from anywhere else. These unique articles can’t have blatant advertising in them however you can list your website in the last paragraph or sentence.

Article marketing is one way to help establish yourself as an expert in your field. You can do this even if you don’t write the articles yourself. You can use an SEO company to ghostwrite keyword articles on a specific list of subjects and then use your own name on them. Establishing yourself as an expert is one of the best ways to promote your own product or service. For example if your website sells gardening tools establish yourself as a gardening expert. Write articles that teach people about the various aspects of gardening that they want to know.

Learn More About Article Marketing